Privacy Policy

We value your privacy and are committed to handling your personal information transparently and responsibly. This Privacy Policy explains how we collect, use, share, and protect your personal information when you browse products, place orders, make payments, receive deliveries, request returns or refunds, or contact our customer support team.

1. Information We Collect

Depending on how you use our website, we may collect the following categories of information:

  • Identity and Contact Information: Your name, email address, phone number, billing address, and shipping address.
  • Order and Transaction Information: Purchase history, order status, payment status, and information related to returns, exchanges, and refunds.
  • Payment Information: Transaction identifiers and information necessary to process payments. Payment card details may be processed directly by the relevant payment service provider.
  • Device and Usage Information: IP address, browser type, device information, access times, and website interaction records.
  • Cookie and Similar Technology Information: Session identifiers, website preferences, traffic analytics data, and advertising-related information when relevant features are enabled.

2. Cookies and Similar Technologies

We may use cookies and similar technologies to keep our website functioning properly, remember your preferences, analyze website traffic, and support personalized content or advertising when such features are enabled.

Essential cookies support basic website functions. Analytics, advertising, and other non-essential cookies are managed according to our actual practices and applicable law.

You can manage or delete cookies through your browser settings. If our website provides a cookie preference tool, you may also use it to adjust your preferences or withdraw previously given consent. Where applicable law requires prior consent, we will obtain the necessary consent before the relevant tracking activity begins.

Third-party cookies may be subject to the privacy policies of the respective service providers.

3. How We Use Your Information

We may use your personal information for the following purposes:

  • Processing orders, payments, and product deliveries.
  • Handling returns, exchanges, refunds, and after-sales support.
  • Responding to inquiries and providing customer service.
  • Verifying transactions, preventing fraud, and maintaining website security.
  • Analyzing website usage and improving website functionality and the shopping experience.
  • Sending marketing communications or displaying relevant advertisements where properly authorized or otherwise permitted by law.
  • Complying with applicable laws and responding to lawful requests for information.

4. How We Share Your Information

We may share personal information with the following categories of recipients when necessary for the purposes described in this policy:

  • Payment Service Providers: To process payments, refunds, and transaction verification.
  • Shipping and Logistics Providers: To deliver orders and arrange return shipments.
  • Website and Technology Providers: To provide website hosting, maintenance, and security support.
  • Analytics and Advertising Providers: To analyze website traffic or deliver advertising when relevant features are enabled and legally permitted.
  • Government or Judicial Authorities: When disclosure is required by law or a lawful legal process.

We share information only to the extent reasonably necessary for the relevant purpose and take reasonable measures to protect it in accordance with applicable law.

If our data-sharing activities qualify as the sale of personal information or targeted advertising under applicable law, we will provide the required disclosures and opt-out mechanisms.

5. Data Retention and Security

We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, process transactions, meet legitimate business needs, or comply with legal obligations. Retention periods may vary depending on the type of information, transaction records, and applicable legal requirements.

We implement reasonable security measures appropriate to the nature of the information and the associated risks to help protect against unauthorized access, use, disclosure, or loss. However, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

6. Your Privacy Rights and Choices

Depending on your state of residence, applicable law, and our data processing activities, you may have the following rights:

  • Access: Request access to relevant personal information we hold about you.
  • Correction: Request correction of inaccurate personal information.
  • Deletion: Request deletion of personal information where legally permitted.
  • Data Access and Portability: Request a copy of your personal information to the extent required by applicable law.
  • Opt-Out: Opt out of the sale of personal information, targeted advertising, or certain types of data sharing where applicable.
  • Withdraw Consent: Withdraw previously given consent for processing activities based on consent, as permitted by law.
  • Marketing Preferences: Unsubscribe from marketing emails using the instructions provided in those emails.
  • Appeal: Appeal a decision to deny a privacy request where applicable law provides this right.
  • Non-Discrimination: Exercise your privacy rights without unlawful discrimination, as required by applicable law.

To submit a privacy request, email us at hello@umiceldavire.com. To protect your information, we may request reasonable and necessary information to verify your identity.

We will process requests within the timeframes and according to the procedures required by applicable law. Certain requests may be subject to legal exceptions or limitations.

7. U.S. Privacy Laws

We will comply with applicable U.S. federal and state privacy and data protection laws based on our business activities, personal information processing practices, and relevant legal requirements.

Certain state laws may grant consumers rights to access, correct, delete, or obtain copies of personal information, as well as opt out of certain data processing activities. For example, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), applies to covered entities and processing activities that meet its applicability requirements.

The scope of applicable laws, consumer rights, and compliance requirements varies by state. Your specific rights depend on the laws applicable to your circumstances.

8. Children's Privacy

Our website is intended for general consumers and is not primarily directed toward children. If you believe a child has provided personal information to us, please contact us using the details below. We will take appropriate action where required by applicable law.

9. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our website functionality, data processing practices, or applicable legal requirements. Any revised version will be published on this page, and the last updated date will be amended accordingly.

10. Contact Us

If you have questions about this Privacy Policy, our handling of personal information, or wish to exercise your privacy rights under applicable law, please contact us using the information below.

Address: 35 Higashi, Oyama, Otama Village, Adachi District, Fukushima 969-1301, Japan
Telephone: +81 24-763-8294
Email address: hello@umiceldavire.com
Business Hours: Monday to Friday, from 9:00 AM to 6:00 PM (CT)
Shipping Area: United States